Tool gratuito
Calculador comision OTA
Introduce habitaciones, ADR, ocupacion, share OTA y comision mezclada. Ve el gasto anual en comisiones OTA y lo que un shift de puntos porcentuales de OTA a directo ahorraria.
Interactive calculator
Annual OTA commission spend, and what shifting share to direct would save
Plug in your own numbers. The output is your scenario, not our claim. Booking.com commissions sit in the 15-18% band for most independents; Expedia in the 18-25% band; Airbnb 14-16% combined host plus guest fees. Your blended rate depends on channel mix and participation tier.
Your scenario
Annual OTA commission spend now
Annual commission after shift
Annual savings from the shift
A pp-of-channel shift is meaningful but not free: gaining 5 pp of direct typically requires booking-engine improvements, content marketing, and a working post-stay rebooking flow. The savings figure is the upper bound; net of acquisition cost it lands lower.
How the math connects
- Annual room revenue = rooms × 365 × occupancy % × ADR
- OTA commission spend = annual revenue × OTA share % × commission %
- Post-shift commission = annual revenue × (OTA share − shift) % × commission %
- Savings = pre minus post commission spend
Published commission ranges: Booking.com 15-18% (Genius tier participation adjusts up), Expedia 18-25% depending on Travel Agency Affiliate Program tier, Airbnb 14-16% combined host plus guest fees. Your blended commission depends on the mix of those channels and your participation tier on each.
Como leer el resultado
La cifra de ahorro es el limite superior: muestra lo que la propiedad gastaria solo en comisiones si el share asumido se moviera de OTAs a directo, sin otra variable cambiada. Neto del coste de adquirir esas reservas directas (mejora del motor, content marketing, flujos rebooking post-stay y el ADR base mas bajo que muchos huespedes directos traen), el ahorro realizado cae mas bajo.