Hotel Tech Insight
E-E-A-T
Googles Qualitätssignal: Erfahrung, Expertise, Autorität, Vertrauenswürdigkeit.
E-E-A-T is the framework Google's human raters use to assess content quality. The first E (Experience) was elevated in the March 2026 core update; named tools, measured outcomes, and documented failure patterns now beat generic expertise on most queries. Hotel-tech content with first-hand operator detail (real prices, anonymised case data, named platforms) consistently outranks AI-generated category content.