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Hotel Tech Insight

E-E-A-T

Googles Qualitätssignal: Erfahrung, Expertise, Autorität, Vertrauenswürdigkeit.

Detaillierte Definition auf Englisch. Hospitality-Fachbegriffe (PMS, OTA, RevPAR, ADR) werden auch im deutschsprachigen Hotelbetrieb meist in der englischen Form verwendet.

E-E-A-T is the framework Google's human raters use to assess content quality. The first E (Experience) was elevated in the March 2026 core update; named tools, measured outcomes, and documented failure patterns now beat generic expertise on most queries. Hotel-tech content with first-hand operator detail (real prices, anonymised case data, named platforms) consistently outranks AI-generated category content.

English version →