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Hotel Tech Insight

Last Room Availability

LRA

Si la ultima habitacion en inventario se vende a un canal determinado.

Definicion detallada en ingles. Los terminos tecnicos hoteleros (PMS, OTA, RevPAR, ADR) suelen usarse en su forma inglesa por operadores hispanohablantes.

Last Room Availability (LRA) describes whether the final remaining room in inventory is sold to a particular channel (an OTA, a corporate-rate program, a wholesale partner). LRA terms are negotiated channel by channel; granting LRA to a top OTA boosts visibility but increases the risk of giving the last room to the lower-margin channel. Most independents grant LRA on direct and to selected OTAs only.

Related terms

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