Hotel Tech Insight
Buchungsmaschine
Reservierungs-Widget auf der Hotel-Website, das Besucher zu Buchungen umwandelt.
A booking engine is the software that powers reservations from a property's direct website (rather than from an OTA). It pulls live availability from the PMS, displays rate plans, processes payment, and writes the resulting booking back to the PMS. Conversion-rate differences between booking engines are material; a poor booking engine can lose 30-40% of would-be direct bookings to OTA channels.
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Related terms
OTA
Online Travel Agency. Booking.com, Expedia, Airbnb, Hotels.com, usw.
Direktbuchung
Reservierung direkt beim Hotel statt über eine OTA.
PMS
Property Management System. Die Kern-Software für Hotelbetrieb und Reservierungen.
Channel Manager
Software, die Raten und Inventar über mehrere OTAs zentral synchronisiert.