Hotel Tech Insight
Motor de reservas
Widget de reservas en la web del hotel que convierte visitantes en reservas.
A booking engine is the software that powers reservations from a property's direct website (rather than from an OTA). It pulls live availability from the PMS, displays rate plans, processes payment, and writes the resulting booking back to the PMS. Conversion-rate differences between booking engines are material; a poor booking engine can lose 30-40% of would-be direct bookings to OTA channels.
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Related terms
OTA
Online Travel Agency. Booking.com, Expedia, Airbnb, Hotels.com, etc.
Reserva directa
Reserva hecha directamente con el hotel en lugar de a traves de una OTA.
PMS
Property Management System. El software core que gestiona operaciones y reservas.
Channel manager
Software que sincroniza tarifas e inventario entre OTAs desde un solo lugar.