Hotel Tech Insight
Walk-in
Gość, który przyjeżdża do hotelu bez wcześniejszej rezerwacji.
A walk-in is a guest who arrives at the property without a prior reservation, typically asking for same-day accommodation. Walk-ins are a high-margin channel because they bypass OTA commission entirely, but they require the property to have inventory available, which means leaving some inventory closed on OTAs as a deliberate strategy. The economics flip during low-demand periods when walk-ins compete with OTA-shifted inventory.