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Hotel Tech Insight

ADR

Average Daily Rate. Ingreso por habitacion dividido por habitaciones vendidas en un periodo.

Definicion detallada en ingles. Los terminos tecnicos hoteleros (PMS, OTA, RevPAR, ADR) suelen usarse en su forma inglesa por operadores hispanohablantes.

ADR (Average Daily Rate) is the average rental income per occupied room for a given period. It is calculated as room revenue divided by rooms sold, and is one of the three core revenue-management metrics alongside occupancy and RevPAR. ADR rises when a property successfully shifts mix toward higher rate plans or runs effective dynamic pricing.

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Related terms

RevPAR

Revenue Per Available Room. La metrica blended: ADR multiplicado por ocupacion.

Ocupacion

Porcentaje de noches-habitacion vendidas sobre noches-habitacion disponibles.

Pricing dinamico

Ajuste automatico de tarifas segun demanda, competencia y forecast.

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