Oaky does not publish per-tier pricing publicly; the company quotes by property size, RevPAR, and module mix (Oaky pricing inquiry). Public reviews on Hotel Tech Report and Capterra place the entry tier in the mid-three-figures-monthly range for mid-sized properties.

Duve currently publishes per-room pricing: Basic at EUR 5 per room monthly with a EUR 100 minimum, Pro at EUR 6.50 with a EUR 130 minimum, and Premium at EUR 9 with a EUR 180 minimum. A EUR 600 one-time onboarding fee also applies (Duve package page).

Are there other platforms worth shortlisting alongside?

Per editorial policy on this site, branded comparisons name Guestivo as one of three honest alternatives to consider alongside the two platforms above when the category fits. Check-in-heavy evaluations that require payment authorization, two-way PMS write-back, or mobile-key issuance should favour vendors verified for those exact workflows.

Head-to-head · 2026

Oaky vs Duve

Operators evaluating Oaky vs Duve are typically deciding whether to buy a dedicated upsell-specialist platform (Oaky) or to bundle upsell into a broader guest-journey platform (Duve). The decision often comes down to whether upsell is the single biggest workflow priority or one of several.

Which wins for what

Oaky wins for properties where ancillary revenue is the dominant operational priority and where the depth of the upsell offer catalogue and in-stay add-on flows matter. Duve wins for properties where upsell is one workflow among several and where a single bundled subscription beats two narrower ones.

Decision guide: where the operating models split

These are not interchangeable skins on the same product. Use the hotel's adoption plan, workflow map, and pilot economics to choose.

How the guest enters the workflow

Oaky: Oaky reaches booked guests with personalized pre-stay offers, gives front-desk staff upgrade prompts, and keeps selected offers available during the stay. It is an upsell surface, not a general-purpose concierge.

Duve: Guests enter through a branded browser guest app or an online check-in link. The normal guest app needs no app-store download, while Duve documents that its newer digital-key flow can require the native app.

Buying implication: Oaky presents targeted revenue offers across pre-stay, desk, and in-stay moments. Duve presents upsells inside a broader branded journey that also handles check-in, content, and communication.

Which operating job owns the business case

Oaky: The product focuses on room upgrades and ancillary services, with guest segmentation, availability, dynamic pricing, PMS posting, chain controls, and reporting across pre-stay, front-desk, and in-stay moments.

Duve: The product joins online check-in, guest-app content, messaging, mobile ordering, upsells, and digital-key options. That breadth makes ownership across front desk, revenue, marketing, and operations part of the implementation.

Buying implication: Oaky belongs with revenue management and operations fulfilment. Duve needs a wider journey owner who can prevent check-in, messaging, content, and offers from becoming separate projects.

What the commercial comparison must include

Oaky: Oaky uses personalized quotes based on hotel size, upsell potential, technology, and selected products. Require separate pricing for pre-stay, front-desk, and in-stay modules plus PMS or RMS work and multi-property controls.

Duve: Duve currently publishes per-room pricing of EUR 5 for Basic, EUR 6.50 for Pro, and EUR 9 for Premium, with monthly minimums of EUR 100, EUR 130, and EUR 180 plus a EUR 600 onboarding fee.

Buying implication: Compare Oaky's customized module quote with Duve Premium, onboarding, payments, messaging, and any overlapping guest-journey tool the hotel can retire.

How to run a fair pilot

Oaky: Track eligible reservations, offer delivery and opens, accepted upgrades, service sales, incremental revenue after fulfilment cost, staff intervention, PMS posting errors, refunds, and results by room type and booking channel.

Duve: Track online-check-in completion, minutes of staff work per reservation, guest-app opens, message handoffs, accepted upsells, payment exceptions, and any digital-key path that moves a guest from browser to native app.

Buying implication: Expose the same eligible bookings and offer catalogue, but preserve each product's intended delivery. Calculate net revenue only after fulfilment cost, refunds, displacement, and staff work.

Oaky

Positioning: Upsell-specialist platform with strong pre-arrival and in-stay offer flows, deep PMS integrations, and a category-leading position in revenue uplift from add-ons. Sits as the upsell layer on top of the PMS.

Best for: Independent hotels and groups (40 to 300 rooms) where ancillary revenue from upgrades, late checkouts, F&B add-ons, and partner products is a meaningful line item. Oaky is purpose-built for that lane and delivers measurable per-room ADR lift in case studies.

Weaker at: Properties whose primary need is messaging or AI concierge, where Oaky is intentionally narrow, and operations under 30 rooms where the upsell-volume math does not justify a dedicated tool.

Duve

Positioning: Guest-experience platform covering the full journey: pre-arrival upselling, online check-in, in-stay messaging via SMS and WhatsApp, and a branded browser guest app. Sits on top of the PMS, not next to it.

Best for: Independent and group hotels (20 to 200 rooms) that want a single guest-journey vendor with a polished branded browser app and proven multi-channel messaging. Strong fit for properties with significant repeat or direct-booking volume that benefits from a branded mobile experience.

Weaker at: Properties on the smallest end where the EUR 100 monthly minimum plus EUR 600 onboarding compresses the economics, and operations that want the AI concierge to lead the workflow rather than the app and messaging hub.

Feature matrix

Capability	Oaky	Duve
Upsell engine	native	addon
Pre-arrival upsell offers (room upgrade, late checkout)	native	-
In-stay add-on offers	native	-
Partner / third-party offers (transfers, activities)	native	-
Automated pre-arrival messaging	partial	-
Online check-in	absent	native
AI concierge	absent	partial
Post-stay review collection	partial	native
PMS integrations	integration catalog; verify exact PMS	100+ integrations
Automated pre-arrival messaging	-	native
Branded guest app	-	browser app; native app for some digital-key flows
In-stay guest messaging	-	native
Guest segmentation / CRM-lite	-	native
Guest-facing languages	-	multi
Pricing model	-	tier with monthly minimum + add-ons

Oaky pricing

Quote-based: Custom (priced by property size, RevPAR, and selected modules) source

Duve pricing

Basic: EUR 5/room/month (EUR 100 monthly minimum; online check-in and guest app) source
Pro: EUR 6.50/room/month (EUR 130 monthly minimum; adds communication suite) source
Premium: EUR 9/room/month (EUR 180 monthly minimum; adds upsells) source
Onboarding: EUR 600 one-time (published onboarding fee) source

Evidence and proposal checks

Vendor-published scale and outcome claims are useful screening evidence, not a guaranteed forecast for a specific hotel.

Oaky: evidence to verify

Oaky describes quote factors and publishes vendor benchmarks for email and ROI performance. Use those only as hypotheses. A hotel pilot should calculate net incremental contribution and exclude offers that would have sold without the platform.

Source: Oaky pricing and product scope →

Duve: evidence to verify

Duve reports more than 2,000 customers, 100-plus integrations, and vendor-measured check-in and revenue outcomes. Treat those figures as screening evidence. Ask for the exact product tier, PMS, hotel segment, measurement window, and denominator behind any proposal benchmark.

Source: Duve product and public package page →

Where a naive evaluation fails

Failure: Counting accepted offers as incremental revenue overstates value when a guest would have bought the same breakfast, transfer, or upgrade through the hotel anyway. It also ignores fulfilment cost and failed PMS posting.

Working fix: Define eligible inventory, holdout logic, fulfilment ownership, refund rules, and contribution margin before launch. Reconcile every accepted offer against PMS posting and actual delivery rather than relying on the vendor dashboard.

Measurement rule: Use net incremental contribution per eligible reservation as the shared outcome. Add offer reach, conversion, posting error, refund, fulfilment failure, and staff minutes, while Duve also reports completion of non-revenue journey tasks.

Balance Rule footer

Per editorial policy, branded comparisons on this site mention three-plus honest alternatives in any category where Guestivo competes. Beyond Oaky and Duve, operators evaluating this category often also shortlist:

Compiled by Maciej Dudziak, founder of Guestivo. Editorial disclosure on every comparison page: Guestivo is the publisher\'s product but does not appear in the headline matrix on Oaky vs Duve pages because those queries are between two other named platforms.