Hotel-tech glossary

RevPAR

Revenue Per Available Room. The blended metric: ADR × occupancy.

RevPAR (Revenue Per Available Room) measures total room revenue divided by total available rooms (occupied or not). It blends rate strategy and demand capture into one number. RevPAR is the single most-tracked revenue-management KPI because rate-only or occupancy-only optimisation can both leave money on the table.

Related terms

ADR

Average Daily Rate. Room revenue divided by number of rooms sold over a period.

Occupancy

The share of available room nights that were sold over a given period.

Part of the hotel-tech glossary. Maintained by Maciej Dudziak, founder of Guestivo.