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Channel-mix optimiser

See your blended commission rate across channels and total annual commission spend.

Interactive optimiser

Channel-mix blended commission optimiser

Plug in your channel share percentages and per-channel commission. The output is the blended commission rate and the cost of each channel as a percentage of total revenue.

Per channel share and commission

Direct
Booking.com
Expedia
Agoda
Airbnb
Other / regional OTA

Share total: 100% (should equal 100; outputs scale to your inputs).

Your scenario

Blended commission rate

—

Total annual commission spend

—

Annual revenue net of commission

—

How to read

  • Blended commission = sum over channels of (share% × commission%)
  • Direct cost typically captures payment processing fees (2-3% Stripe/Adyen-equivalent)
  • Booking.com Genius participation adds 2-5 percentage points to base commission
  • Expedia commission depends on Travel Agency Affiliate Program tier (18-25% typical)

For commission ranges by OTA see the /distribution-channels/ reference; for direct-booking strategies see the /hub/direct-booking/ topic hub.

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