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Topic hub · 2026

Direct booking for independent hotels

Direct booking is the single biggest distribution lever for independent hotels in 2026: every percentage point shifted from OTA to direct lifts net revenue at constant occupancy. This hub aggregates the booking-engine references, metasearch coverage, OTA economics math, and post-stay rebooking workflows that drive the shift.

Core strategy guides

Foundational coverage of the direct-booking playbook.

Booking engine references

Vendor-by-vendor reference pages for the booking-engine layer.

OTA economics and channel mix

Commission structures, channel-mix optimisation, and OTA-shift tactics.

Glossary terms

Definitions for the direct-booking vocabulary.